Solius - Rethinking what we know

about the sun

The mission of Solius was to reframe sunlight as precise, controllable wellness tech for whole-body health.

As the project's lead content designer and copywriter, my job was to translate complex clinical research and FDA compliance requirements into marketing copy. Our goal was to position Solius as a breakthrough medical device that delivers the health benefits of sunlight without the risks of burns, aging or cancer.

I developed website copy and content strategy. From UVP modules and research-backed FAQ content to compliance-friendly product descriptions, the aim was to balance brand equity, conversion and regulatory constraints.

What I did: Content design & copy lead across new marketing site